DatazappDatazappINDIAN AMERICAN MAILING LISTS
INDIAN AMERICAN EMAIL LISTS
$0.025
Postal
Records
$0.03
w/ Phone
Number
$0.03
w/ Email
Address
$0.04
w/ Email &
Phone
NRI Contacts
Email Addresses
cell numbers
Non-Resident Indians (NRI), also known as Indian-Origin Americans or Indian Expats are a unique marketing audience for marketers and advertisers. The Indian-American community in the U.S. is a rapidly expanding and influential demographic. With over 4.8 million Individuals as of 2022, Indian American represent approximately 20% of the total Asian American Population. They are one of the most educated and affluent ethnic groups, with a median household income exceeding $120,000. This economic strength, combined with their strong cultural ties and engagement in technology, healthcare, and business sectors, makes them a prime audience for direct marketing campaigns
NRI’s tend to be a highly educated group, with the majority possessing at least a bachelor’s or master’s degree. Indian-American consumers are highly responsive to financial offers, Investment, Travelling, Higher Education, High end shopping, Real estate, Insurance, Automobiles, Kids’ products & services, Career Growth, Home Improvement, Technology, Electronics and more.
As a fast-growing and highly affluent population, Indian Americans are becoming an influential political cohort.
Indian Americans are emerging as a vital and influential voting bloc in U.S. politics, characterized by high civic engagement, rising representation, and strong financial contributions. Here’s how campaigns can effectively engage this dynamic demographic:
Voter Mobilization
With one of the highest voter turnout rates among Asian Americans, Indian American voters respond well to targeted messaging—especially on issues like immigration reform, education policy, and healthcare access.
Donor Engagement
As one of the most economically successful ethnic groups in the U.S., Indian Americans are generous political donors. Fundraising campaigns aimed at professionals, entrepreneurs, and business leaders in this community can yield significant returns.
Community-Based Advocacy
Partnering with Indian American cultural organizations, religious institutions, and local events builds grassroots influence and strengthens trust within the community.
Multilingual Messaging
To resonate with first-generation immigrants and senior voters, outreach efforts should include regional languages such as Hindi, Tamil, Telugu, Gujarati, and others.
Indian Americans comprise approximately 0.82% of all eligible U.S. voters. While this may seem small, their concentrated presence in key swing states makes them a potentially decisive factor in close elections.
Politically, the community tends to lean Democratic, especially on social and immigration issues. However, a significant segment—particularly among entrepreneurs and business professionals—aligns with Republican fiscal and pro-business policies. Strategic outreach that acknowledges this ideological diversity is key to winning their support.
COUNTS THROUGH | SEGMENTS |
1,796,160 | TOTAL UNIVERSE / BASE RATE |
583,297 | |
419,440 | CELL PHONE |
639,189 | FOLLOW-SPORT CRICKET |
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